Cussons Kids Packaging
Brief
Cussons Kids wanted to create original characters as a strategic move to compete with rival brands that relied on licensed characters.
Solution
We created adorable fairy-tale characters, such as Princess Fresya, Pinky the Unicorn, Adrian the Hero, and Draco the Dragon, to attract children’s imagination. In addition to developing the various characters, we also produced background illustrations and layouts for its 15 product variants.
Cussons Kids Packaging
Brief
Cussons Kids wanted to create original characters as a strategic move to compete with rival brands that relied on licensed characters.
Solution
We created adorable fairy-tale characters, such as Princess Fresya, Pinky the Unicorn, Adrian the Hero, and Draco the Dragon, to attract children’s imagination. In addition to developing the various characters, we also produced background illustrations and layouts for its 15 product variants.
